Atari and RTFKT Created a NFT Fashion Collaboration
Atari and virtual sneaker brand RTFKT collaborated on a pair of virtual sneakers as part of a limited NFT Atari-themed fashion series.
The one-of-a-kind Atari Sneaker is a collectible that holds value for its design and form as a crypto collectible, as well as the fact that it can be used across multiplayer blockchain games such as Decentraland, The Sandbox and Atari Metaverse.
The OG Edition Atari Sneaker is a one of one creation that’s up for auction on SuperRare, a platform where unique art and collectibles are paired with blockchain tokens.
In the future, gamers, fashion fans and collectors can look forward to Atari and RTFKT collaborating with six artists to create even more styles of the virtual sneaker, all inspired by iconic games.