LG Uplus boosts smart home service business
LG Uplus, South Koreas’s smallest mobile carrier, has attracted more than 50,000 subscribers to its home Internet of Things (IoT) service.
The telecom company is aggressively pushing the IoT business as one of its new growth engines, while other carriers SK Telecom and KT are also eyeing market opportunities.
“We will continue to roll out diverse IoT services, offering customer values such as convenience, safety and savingds,” LG Uplus’ Home IoT business team leader, Kim Young-man, said. “To this end, we plan to expand our product portfolio in collaboration with manufacturing and service-providing partners at home and abroad.”
The company said the number of subscribers to its home IoT service, “IoT at Home,” exceeded 51,000 as of Friday, about four months after the service was launched. The daily average of new subscribers has increased to 1,000, from 500 last month.
Customers tend to subscribe for easy-to-use services such as smart plugs, door-opening sensors, smart switches, energy meters and gas locks, the company said.
LG Uplus has opened a research and development center in Daejeon dedicated to developing and testing IoT technologies to expand the market for these services.
Based in the Daejeon IoT Certification Center, LG Uplus has promised to support small and medium enterprises here in developing IoT products and services.
LG Uplus also said it will launch an intelligent door lock system, “Uplus Door Lock,” in cooperation with the nation’s leading digital door lock maker, Samsung SDS.
The new IoT service allows users remotely to lock and unlock doors at home through applications downloaded to their smartphones. The application also provides information on whether the door is closed or open and notifies users when a registered cardkey is recognized by its sensor. As a security function, the application tells users when an external shock is detected, the company said.
The Uplus Door Lock service will be available for a monthly fee of 1,100 won, along with an additional 410,000 won for the device, the company said.